It’s up to you to decide which David Beckham for H&M advert by Drive director Nicolas Winding Refn will air during the Super Bowl
News of David Beckham’s Super Bowl slot reached us just a matter of weeks ago, and now more exciting details have been released.
The former footballer is no stranger to working with Hollywood directors – for his last H&M TV ad he collaborated with Guy Ritchie – so it comes as little surprise that he’s secured yet another big name for this action-and-underwear-packed piece; Nicolas Winding Refn, director of Drive and Only God Forgives.
Though they’ll sadly be no Gosling in this Winding Refn number, there will be an underwear-clad Beckham who has (fortunately for us) become trapped on a rooftop following a photo shoot. Cue some impressive stunts, all performed by Beckham himself, as he tries to get himself to safety.
To add an extra element of excitement, the duo has filmed two alternative versions of the advert and it’s up to you, his adoring public, to decide which is screened during the Super Bowl on February 2. From January 27, log on to hm.com to watch the options and vote for your favourite.
“It was so exciting to work with one of my favourite directors, Nicolas Winding Refn, on my new campaign for H&M. Nicolas pushed me hard to create an action-packed film, which shows off this season’s new heritage-inspired bodywear at its best,” says David Beckham.
The ad will feature pieces from Beckham’s spring 2014 bodywear collection for H&M as well as pieces from his newly-announced Mini-Me children’s collection.
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